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Hispanic population growth and importance for economy The third annual Latino Intelligence Report, which focuses on the Hispanic youth market and provides a forecasting tool for marketers looking to understand the young Latino consumer, has found that the U.S. Latino population will both triple in size and account for most of the nation's population growth from 2005 through 2050. Young Latinos have already taken notice of their role in shaping American mainstream culture, it seems. “Unlike their ancestors, young Latinos embrace technology, are predominantly bi-lingual, and are the leaders of both their families and their larger communities,” explains Jane Buckingham, president of The Intelligence Group, publisher of the study. “It is more important than ever for marketers to find ways to communicate with this growing demographic.” Source: The Intelligence Report, “The Intelligence Group releases 2008 lifestyle study,” April 28, 2008,
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